Marketing Associate:
The marketing associate is paired in 1 – 1 relationship with a sales director. The marketing associate has several responsibilities, including:
o Engaging prospective clients and scheduling new meetings for the sales director
o Creating marketing collateral for individual sales as well as territory wide campaigns
o Deal support
o Data capture
o Follow-up appointment scheduling
o Contract support
o Calendar management
Profile of the MA:
This is a junior level sales & marketing person. They need to be financially driven. Must be personable. Must be OK with rejection. Must be competitive and dedicated to hitting goals.
Reporting structure:
In our company, there are two levels of management: The head of sales and the territory sales directors. While there will be a day to day partnership between the marketing associate and regional director, the MA ultimately reports to the head of sales.
Compensation:
Flat salary plus commissions and benefits.